I am a marketing professional with over 10 years’ experience in Brand Management, Marketing strategy & implementation and Digital Marketing. I have a passion for marketing, from understanding the buyer's journey process to create a full marketing strategy and implement it, and of course monitor marketing activities to make sure that the ROI is there. Digital Marketing is an on-going / always evolving process for any business and you do not always have that time or internal resources to develop it and improve it all the time.