Big data analytics is a method of reviewing data that is too large to be analysed with tools like Microsoft Excel.
It requires software that can analyze and manipulate large amounts of data. By making sense of all of this data, businesses can glean useful insights that can give them a competitive advantage.
Big data is being used in all kinds of industries today! Some places you might have seen big data in action are in marketing, healthcare, retail, and even education
Who is using big data today?
Big Data can be a lot of fun to analyze and it is helping us understand the world more than we could have imagined.